Google Adsense has started to pick up a bit of momentum again. Many talk of crisis management, yet fail to pick up on some of the optimistic signs that a turnaround is just around the corner. Read this article to find out just how I curbed the crisis and what you can do too.
Amidst lower payment for keywords many found themselves in a situation where they made virtually no money whatsoever. At its worst payments were so bad that ANYTHING could be better. I turned the tables around and INCREASED my income through the crisis.
I lost nearly 65% revenue in Google Adsense during the last 15 months. Many were quiet about this, but at its worst other Internet Marketers did begin to admit that SOMETHING was wrong. They had to admit it, because it was obvious for anyone going on the market with websites built around Google Adsense. Well written articles at the basis of good sites based upon a WordPress blog began to be smart-priced by tricky marketers who discovered one very bad hole in the market.
These people started pressing prices down to levels never seen before. When I discovered this I started split-testing banners. Yes, you read that right. People weren’t nearly as banner blind as I was led to believe. In fact, many website visitors – and blog readers – had begun to be Adsense-blind [especially with large rectangles performing way worse than ever before]…
I increased my overall income, and when March was 43% up from March of last year, the whole market IS starting to pick up momentum. But you could learn a lot from turning to other media in times of crisis. Even new projects can suddenly get you way ahead of your competitors.
Good luck in growing your online business.
