Teen Marketing and Body Image

You see them everywheremagazines featuring emaciated teen models with brash, defiant looks that say We express ourselves, their arms and ankles glistening with fashion accessories. The definition of cool chick in another magazine is a glossy-lipped, half-woman, half-child peeking ambivalently behind a set of heavily mascared eyes. I am confection, she seems to say, her body eloquently displaying a padded push up bra. Such teen marketing tactics have been successful in making their point. Girls, as young as ten, have made the word diet part of their vocabulary and the La Senza part of their identity.

More about teen marketing at GreatBody.